|
by: Diane Nassy
There are no guarantees in life, so I don’t guarantee that following
these tips will bring you more money every time. However, I do
guarantee that they will greatly increase your chances of pulling
more of the top-paying AdSense ads to your site than if you don’t
follow these suggestions.
Enough with the disclaimers, let’s get down to the business of
making money. Google lets advertisers bid anywhere from a minimum of
.05 per click right up to a whopping $100. It should be pretty
obvious that you’re not going to get rich running .05 cent ads on
your site, but getting a few $100 ads, or even some $10, $20, or $30
ads can’t be a bad thing, right?
Now the problem is, Google is pretty closed-mouthed about who is
paying what for their ads, and there is no real way to determine
which words pay the most per AdSense click.
But ah, far away in a parallel universe we find another
Pay-Per-Click provider called Overture. It seems that Overture is
less sensitive about releasing their top-priced words and anyone who
cares to find out what web sites are paying for words and phrases
can do so by simply using Overtures tattle-tale special pricing tool
(http://www.pixelfast.com/overture/). And it couldn’t be easier to
use. You simply type in a key word or phrase and the tool returns a
list of advertisers using that word and how much they are paying. It
even shows you the actual ad.
Oh what a treasure trove of wealth-grabbing results this can be if
you know what can be done with that priceless information.
Consider this possibility
Any key word or phrase that’s worth big bucks on Overture is
probably worth big bucks on Google as well, maybe even more, right?
So try this experiment:
Enter the phrase “SEO Services” without the quotes in the Overture
tool (http://www.pixelfast.com/overture/). When I entered that
phrase on the day I wrote this article, I was found a company called
SEO Inc. that was willing to pay $8.01 per click, followed by SEO
Advantage at $8.00, and Online Web Consultants at $6.50. Other
bidders appeared below them in the $3.00 range straight on down to
some who wouldn’t pay more than a dime per click.
Now, if a company is willing to pay that much money for a click on
Overture, it is probably willing to pay that or more on Google. Even
if that particular company isn’t advertising on Google, you can be
pretty sure that the same key phrase is drawing near the same bid
price from other companies who do advertise on Google. So what that
means is there is no way that you can possibly afford NOT to have
some web pages posted somewhere that are targeted to those
sweet-paying words.
All you have to do is use Overture’s pricing tool to find the
highest-paying key words that are related to your site and then
optimize those words to start pulling similar ads. If all goes to
plan, you can perhaps double, triple, or even quadruple your AdSense
revenue without needing any increase in traffic or click-through
rate.
About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit
http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com
|