by: Diane Nassy

There is no question that you can make some good money with Google
AdSense, but you’re setting yourself up for disaster if you make any
of these Top 10 mistakes!

1. Do not use fake information when opening your Google AdSense
account.

Google says that’s a no-no and they will cut your account off and
keep all the money you may have earned. Besides, trying to hide your
true identity can cause serious problems with the I.R.S. or whoever
your tax authority is.

2. Do not hack or modify Google AdSense code other than to change
the parameters that Google authorizes you to change.

Any attempt to bypass Google’s built-in algorithms not only poses a
danger to the integrity of the network, but it threatens the
financial modle that Google operates under. You’re not dealing with
some Mom-and-Pop company here, and Google has the legal muscle and
deep enough pockets to drag you through every court in the land if
you damage their business with your hacking antics.

3. Keep AdSense ads off of your registration, confirmation, and all
"thank you" pages.

Don’t ask me why you can’t put your ads there. It makes sense to me
that those would be wonderful locations. Google thinks otherwise,
however, and doing so is a hanging offense according to their Terms
of Service.

4. Do not display AdSense ads and a competitor's ads (like
Overture's) on the same page at the same time.

That just makes plain good sense. Google doesn’t demand 100% SITE
loyalty from you, but they do insist that their own ads not be
cluttered up by offerings from their competitors.

5. Don't "beg for clicks" or provide any incentive for clicking on
your Google AdSense ads.

This is a biggie and you see this rule violated all the time. Any of
the “get paid to do stuff” sites that put Google ads in the member’s
control panels are walking the plank and they don’t even realize it.
Even those sites with the polite little messages asking you to “help
keep my site running by clicking on our sponsor’s ads” are asking to
be cut off if those happen to be Google ads.

6. Never click on the ads running on your own site, even if you are
genuinely interested in the product or service and are thinking of
buying it!

Nothing screams FRAUD louder than a webmaster running up his or her
own click counts by happily clicking on ads fromtheir own site. The
Google Gods can track this activity and it won’t be long until you
find yourself getting a goodbye note from their fraud team.

7. No misleading labeling

Google is very specific about what text can be placed around their
ads. Their Terms of Service state: “Publishers may not label the ads
with text other than ‘sponsored links’ or ‘advertisements.’ This
includes any text directly above our ads that could be confused
with, or attempt to be associated with Google ads.”

This is to keep visitors from becoming confused and barking up
Google’s tree when they clicked on an ad that led to a porn site
instead of the recipe site they were expecting to visit.

8. Avoid keyword spamming and other divisive tricks

You may be tempted to buy one of those “generates thousands of
key-word rich pages in seconds” programs that are so popular these
days but I’ll tell you this: Their days are numbered. Google is wise
to such shenanigans and they will be hot on your trail. Other
prohibited gimmicks include:

• ”Sneaky” page redirects that send a visitor off to a different
site then they were expecting to visit.

• Multiple sites, domains, pages, etc. which have substantially
duplicate content.

• Hidden text or links of any type.

• Excessive outbound links on any page. Google recommends no more
than 100. I’d keep it way below that.

• And here is a nugget of wisdom straight from Google’s mouth: “Do
not participate in link schemes designed to increase your site's
ranking or PageRank. In particular, avoid links to web spammers or
"bad neighborhoods" on the web as your website may be affected
adversely by those links.

9. Don’t advertise anything on Google’s prohibited items list.

It’s a lot shorter lists than PayPal’s or eBay’s, but it includes a
lot of the same stuff like hacking/cracking content, porn, illegal
drugs, gambling sites, beer or hard alcohol (I guess wine is OK),
weapons, and the other usual stuff.

10. And the 10th dumbest thing NOT to do with Google AdSense is to
let the other nine things stop you from running an honest site
that’s designed to make the most out of this very profitable
opportunity that Google offers!

About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit
http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com